Build a strong product company
You see the product promised land. We’ll help you get there.
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"Andrew has become one of my go-to thought partners and advisors. His help with our product strategy and customer interviewing was critical in us having 110% growth and reaching 8 figures in revenue with no outside capital in 2021, and continuing to double the business again in 2022. We avoided what could have been years of trial/error, and the team now constantly tests with customers."
Rian Doris, CEO, Flow Research Collective
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"Andrew has caused SleepSpace to look at our product & go to market strategy in a very different way. When I sought his help, we were like a lot of startups—all over the place, no focused strategy, drowning in all the things we could do. Now we know what we should do, and we’re executing way better. He also helped us structure our approach to growing the company so it doesn’t feel like we’re on an endless march into the future. There’s a real sense of momentum that wasn’t there before."
Melissa Mueller, CPO, SleepSpace
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"We had architected our product team to a certain point and were happy with the results, but knew we could be doing so much better with some help. Andrew worked us through a process that dramatically increased our clarity. That’s helped our team execute at the level we need to scale our revenue and culture to the next level. We weren’t expecting the bonus help on the culture side, but we're super happy with our investment."
Julio Monzon, President & COO, Monetizemore
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"Andrew has a way of turning seemingly complex decisions into enjoyable, structured opportunities for learning. Most importantly, he helped the team to get comfortable talking to customers and test ideas much faster than we were on our own. I now feel confident that what our team is building will drive the outcomes we need. Speaking personally, Andrew gave me a lot of guidance and challenged me to see things I wasn’t able to see, helping me work through some of my own blind spots as a leader. When we talk, I walk away clear on what I need to do next."
Kenny Borg, Cofounder & CEO, Ethr
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“I was a little skeptical about working with a coach, but Andrew helped us dial-in our product and market, which helped our traction a ton and led to $1.25M pre-seed raise. He also helped us find an operating rhythm which led to product/market fit. Our friction went down and we executed on the right product bets faster.”
Uri Wolfowitz, CTO & Cofounder at Deep Blocks, now Sr. Director at MobileEye
Let’s talk about building a strong product company
Services
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Fractional CPO & Leadership Coaching
I help set the vision and strategy for the product and develop the team. I fill a leadership gap and am the CEO/CPO’s ally in developing the product org so they can put all their focus on growing the business.
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OKRs Assessment + Implementation
You can’t just “copy/paste” OKRs and expect it to work—they emerged over decades at Intel and Google. I’ll help you discover and set the goals to align the org, and guide you through implementation.
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Product Strategy & Vision Sprints
Product discovery, strategy, and vision approaches that developed over decades in mega-tech companies won’t work unchanged for your soon-to-be-unicorn startup or new enterprise effort. I’ll help you customize and apply the frameworks/theory in your context.
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Generative value research
Value discovery, Jobs To Be Done (JTBD), user story mapping, and generative interviewing are the engine that power your company’s value—IF implemented successfully. While the concepts are simple, the execution is nuanced.
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Product Discovery Coaching
I work with your team to clarify & test the risks. We'll test ideas with customers to develop evidence and confidence, so that eng is asked to build the right thing.
Standard package: assessment + 12 week coaching plan (1:1 or team)
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Prototyping + Experiment Design
Experimentation and prototyping are the heart of product discovery. If your team wants to learn to prototype—speeding up execution, saving money, and improving decisions—let’s talk.
